Also, if social media is so grossly ineffective, what explanation do we have for the MASSIVE power shift from BIG NYC publishing to indie and self-published authors now 1) making a reasonable second income 2) making a decent enough living to finally write full-time 3) nontraditional authors taking up an increasing portion of major bestseller lists like the New York Times and USA Today and 4) the major inflation of fiction writers now making six and seven figures?
Tag: social media author platform
Jun 19 2013
The Three NEVERs of Social Media
I have the right to be wrong and y’all have the right to un-sunbcribe, never buy one of my books and tell all your friends I was brain-damaged at birth. I get that I can’t please everyone, but there is a way to disagree and remain polite, respectful and professional. There’s no need for ad hominem attacks. If someone writes a blog you don’t like? Fine. But keep in mind that this person worked hard and for free to offer you something of value. All they ask in return is for some common human decency.
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Dec 05 2012
How Can We Brag Without it KILLING Our On-Line Credibility?
Nobody likes a braggart, but all of us want to brag…at least a little. As we writers move into the Digital Age publishing paradigm, we often find ourselves in the position of having to market. Ah, but here’s the pickle. If we toot our horns too much, we can risk turning others off. I’ve been …
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International Association of Professional Writers & Editors
Featured Books
Rise of the Machines—Human Authors in a Digital Age
What is a brand? A platform? Why do we need one? How do we get one? Better still how can we create a brand with the power of driving book sales and still have time left to do THE most important part of our job? Writing more books.
This book demystifies branding and social media and harnesses the same passion and imagination we authors use to write books, then uses that to locate and cultivate a devoted fan base. The methods taught in this book can weather any technological upheaval, and is virtually fad-proof. The new cool social site might change, but your platform will remain.
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