Twitter Tuesday #21–The Power of Names
Welcome to the twenty-first installment of Twitter Tuesday. In the spirit of Twitter, this blog will be short and sweet and to the point. The tips offered here are all based off my best-selling book We Are Not Alone–The Writer’s Guide to Social Media. If our goal is to build an author platform in the thousands to tens of thousands, then we will have to approach Twitter differently than a faceless corporation or even the regular person who does not possess a goal of becoming a brand. My tips will help you rule the Twitterverse without devolving into a spam bot.
This Week’s Fail Whale–Tunnel-Vision Tweeter
There is nothing especially wrong with being a Tunnel-Vision Tweeter except that it will limit much of what Twitter has to offer. Twitter, when used properly, is about communicating and creating relationships. I know many of us are terrified of saying the wrong thing. Well, I used to be and then learned to not take myself so seriously. Your fellow tweeps are not scouring every word you type waiting to pounce if you make a mistake. This is not to give license to be stupid…*cough* Weiner *giggle*…but it is to help you relax so you’ll feel free to just hang out and chat.
Many times I will see people on Twitter who never talk to anyone else. If you pull up their profile and feed, it is one link after another or one RT after another. We can look at the tweets and see we aren’t dealing with a bot…but it doesn’t feel like we are quite dealing with a human either. Take time to talk to people. Many of us are on Twitter because we are bored, lonely, or looking for friends. The best way to make a friend is to be a friend. This Week’s Twitter Tip–Understand the Power of Names
Want to learn a tactic that will make friends faster than virtually any other habit? Get in the habit of using and remembering names. I have an uncanny recall of names. I’ve had clerks who help me whom I haven’t seen in weeks or months, and it is always so fun to see the look of shock on their faces when I call them by name. I haven’t always been good with names. Heck most of my life, I was lucky to recall my own name. Then I learned a neat technique for recalling names.
Use them. That simple.
One of the reasons we forget names, is we fail to use them. We completely bypass introductions and just start chatting. Hey, I am still guilty. But, most of the time, I go out of my way to use a person’s name at least three times. The criticism for this tactic is we risk sounding silly, but I feel we sound even sillier when we have to say, “Yeah, I know we’ve been chatting for ages, but what is your name?”
Whenever we thank someone we don’t know on Twitter for maybe a compliment or a RT, try to get in the habit of thanking that person by name. Yes, it might take a second to click on the profile, but that is the entire reason it is so special. We are giving time, effort and consideration. Look for every opportunity to call someone you don’t know by his or her name. It might seem like an insignificant detail, but it matters more than we can really appreciate. I like it when someone takes the time to use my name. Why would others be different? It adds a personal touch that will set you heads and shoulders above your peers. Why? You are taking time to make someone else feel unique, special and valued. Yes, it is a small detail, but the difference between magnificence and mediocrity is in the little things ;).
Tweet ya later!