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Kristen Lamb

Author, Blogger, Social Media Jedi

Kristen Lamb — Photo

Posts Tagged: Tweet

Welcome to Twitter Tuesday with Dr. Twuth. The tips offered here are all based off my #1 best-selling book We Are Not Alone–The Writer’s Guide to Social MediaIf our goal is to build an author platform in the thousands to tens of thousands, then we will have to approach Twitter differently than a faceless corporation or even the regular person who does not possess a goal of becoming a brand. This blog will help you rule the Twitterverse without devolving into a spam bot.

So who is Dr. Twuth? Heard of Dr. Ruth, Sex Therapist? Well, today I am introducing you to my alter ego Dr. Twuth, Text Therapist (Dr. Twuth is accredited by one of the best mail-order PhD universities in the Bahamas. She isn’t a real doctor, just plays one on the Internet).

Have a question about Twitter? A problem? A sticky wicket? Let Dr. Twuth help, because the Twuth will set you free.

Dr. Twuth–Putting the “smart” back in smart phones.

On to our tweeps in need…

Dear Dr. Twuth,

I think I’m a Twitter “Wallflower.”  You know, that person at the party who is too shy / freaked-out / just plain dumb to reach out?  That’s me. I really don’t know where to start.  I’ve been watching and learning all kinds of great info from the sidelines, but still, I haven’t worked up the nerve to jump in and participate.   Ugh!

And would you believe I’m a live performing rocker chic??
I know, crazy!

I could spend hours psycho-analyzing my issue (believe me, I’ve done it while holding up that Tweetdeck wall as everyone else happily Tweeted away), but enough about me.

Can you offer some easy-to-follow steps to get me jump started, please?

Many thanks,
Twitter Wallflower

Dear Wallflower,

Now that we are in the Information Age, Digital Age Authors face a new problem. In the olden days when people actually spoke to each other in person, many writers had a fear of public speaking. In fact, for many of us, it was our abysmal social skills beyond the world of Dungeons and Dragons that prompted our career choice in the first place.

This fear of public speaking, however, has now transformed into a digital phobia recognized by only the most highly trained armchair psychiatrists as Tweetaphobia Neurosa–or the fear of public tweeting. Many regular people suffer from Tweetophobia, but it is far more pronounced in the writing communities.

Why?

Writers seem to suffer the worst, namely because apparently the world at large assumes we all spell perfectly and never goof on grammar. There seems to be an unfair burden placed on writers to always be witty, interesting or profound. Sort of like how people expect comedians to be knee-slapping funny ALL THE TIME.

You’re a Clown Fish. Tell us a joke!

Since writers have the job of being interesting for an entire book, we tend to feel like we need to be equally riveting in life. It is this kind of pressure that, if left unchecked, can create the tweeting anxiety.

There is another problem.

To battle fear of public speaking, there is the age-old trick of just envisioning the audience wearing nothing but their underwear. For writers, this could be dangerous since most writers have an entire social network comprised of other writers…who probably rarely ever get out in the sun (and who probably really are in nothing but their underwear. Just ask @ChuckWendig). The mental image alone of so many pale-as-a-plucked-albino-chicken writers could cause retinal damage.

So what to do?

First of all, relax. People can expect us to never misspell a word or be fascinating in every tweet, but, hey, life is full of disappointments. We never help others understand that writers are indeed human if they never see us acting like humans. The cool part about being a person is that readers (non-writers of the human species) start to connect with us and that is always good.

Another tactic for combating Tweetophobia is to rely on your social media butterflies to plug you in. This activates what I like to call The Law of the Playground.

Remember being a kid and new to a grade? When you would go out for recess, what was the first thing on the agenda? Find someone you knew. Once you could find that person you already knew, making connections got easier. It suddenly became easier to befriend people because of the Law of the Playground.

I don’t know you, but Kristen knows you. I like Kristen, so I like you.

This Law of the Playground was one of the reasons I created the #MyWANA group. This is the place where you are guaranteed to connect to other Playground Connectors and WE will plug you into the Twitterverse at large. Not only will we instantly make you part of our twibe, but all of us have networks beyond #MyWANA and we can introduce you there as well.

The key to feeling comfortable on Twitter is to have a host or hostess introduce you around. Once we start chatting with others as people, this alien place–Twitter- seems far less scary and the anxiety will dissipate. Tweeting will then come MUCH easier.

As far as what to tweet? I have another law. I call this The Law of Three. Tweeting should be roughly 1/3 Information–links to blogs, articles, web sites, 1/3-Reciprocation (RT for others and a lot of times Information and Reciprocation can blend together), and, finally, 1/3 Conversation. TALK to people! If all we tweet are links and cutesy quotes, we look like a bot. Show others you are a person, too.

Humans have a hard time connecting emotionally with bots, but we really dig connecting with other people. Once we connect, we support because you are our peep…and THAT is how platforms get built. Just remember, there is no reason to be shy or nervous on Twitter. We are not alone! #MyWANA is a hashtag designed for the sole purpose of immoral support. Once part of a group, our confidence improves dramatically and tweeting will feel as natural as breathing.

Best of Luck!

Dr. Twuth

See how easy this is? Do you have a Twitter or social media dilemma? Leave your question in the comments or if you would like to maintain anonymity, e-mail Dr. Twuth’s slave assistant at kristen at kristen lamb dot org. Just put GIVE ME THE TWUTH in the subject line.

Dr. Twuth is all about love and offering a human touch to this digital world. Dr. Twuth is #MyWANA certified, or certifiable, I can’t recall which. But, hey, it’s free so if you don’t like her advice, she will give you 100% refund (There will be a $15.99 processing fee for said refund).

Let Dr. Twuth help you out. Remember, the Twuth will set you free.

Tweet ya later!


Welcome to Twitter Tuesday with Dr. Twuth. The tips offered here are all based off my best-selling book We Are Not Alone–The Writer’s Guide to Social Media. If our goal is to build an author platform in the thousands to tens of thousands, then we will have to approach Twitter differently than a faceless corporation or even the regular person who does not possess a goal of becoming a brand. This blog will help you rule the Twitterverse without devolving into a spam bot.

So who is Dr. Twuth? Heard of Dr. Ruth, Sex Therapist? Well, today I am introducing you to my alter ego Dr. Twuth, Text Therapist (Dr. Twuth is accredited by one of the best mail-order PhD universities in the Bahamas. She isn’t a real doctor, just plays one on the Internet).

Have a question about Twitter? A problem? A sticky wicket? Let Dr. Twuth help, because the Twuth will set you free.

Dr. Twuth–Putting the “smart” back in smart phones.

On to our tweeps in need…

Dear Dr. Twuth,

I spend way too much time on Twitter but it’s so much fun. Ah, social media – so much to do, so little time :-) Maybe I should just duct-tape my laptop shut? Dr. Twuth?

Signed,

Overwhelmed Orlowski

Dear Overwhelmed,

This is a common problem when it comes to writers. What few people know is that most of us writers can trace our genetic lineage to an offshoot of the ferret family–early homo sapiens must have gotten desperate for warmth right after the last Ice Age and cuddling went too far.

You can see how embarrassing this is and why we have buried the twuth for years…along with snacks, favorite pens and some killer bookmarks.

Anyway, it was at this genetic juncture that writers broke off the family tree from normal homo sapiens. Writers are actually a distinctive line of primates known by only certain scientific communities (the ones who failed Biology 101) as homo ferretus busyworkus--which scientifically explains the short attention span and the attraction to all things shiny. Most of you probably make nice nests of paper and fluffy things like sweatshirts and crocheted blankets.

Yes…I really can see you. You behind the stack of unread books and papers to be edited. Pay attention. Stop tormenting the cat with the laser pointer.

Anyway, yes we are born this way. It can be a genetic advantage in that the homo ferretus enjoys a heightened sense of curiosity and a need to explore, but this comes at a price.

Shiny things are our downfall.

Thus, anything shiny–like Tweet Deck–must be treated with extreme care. I highly recommend avoiding purchasing lava lamps or disco balls, despite how “cool” they would be to have in your office. And, when it comes to social media, we need to have a plan.

If we will brand everything under our NAME–the name that will be printed on the front of our books–this will help a lot. Too many writers are hiding behind a cutesy moniker on Twitter, then they have an equally cutesy name for the blog and then their Facebook page has their real name and the fan page has a pen name. These writers are trying to balance FOUR identities/brands. Since efforts are diffused, there is less impact when these writers participate on social media. So, using our NAME, will help a lot. Every effort is focused like—

Yes, like the laser pointer you are using with the cat. Could you please pay attention?

Thank you.

Your efforts on social media will be focused like that laser pointer you should not shine directly in your cat’s eyes because it can cause retinal damage. A focused social media platform will transfix followers the same way as your cat, who was so absorbed in the shiny red dot that he didn’t even see the dog.

A brand gives followers a focal point.

Another key tactic to managing social media is to create friendships and community. When we all work together, creating a platform is far easier. We can rely on others to help us if we actively seek to help and support them. I liken it to a barn-raising. When we all do a little for each other, big jobs suddenly become more manageable. Since we aren’t doing everything alone, we need to spend far less time on social media to still be effective.

This is one of the reasons that using traditional marketing tactics on social media is so ineffective. Most people won’t line up to help a spammer, so the writer has to do everything alone. This is why spammy writers need in excess of 20,000 Twitter followers to have any impact on sales. The ROI of this approach is dismal, because the writer is marketing linearly instead of exponentially.

Teamwork and service above self is always the winning combination….like nachos and coffee. Always a win.

Best of luck!

Dr. Twuth

See how easy this is? Do you have a Twitter or social media dilemma? Leave your question in the comments or if you would like to maintain anonymity, e-mail Dr. Twuth’s slave assistant at kristen at kristen lamb dot org. Just put GIVE ME THE TWUTH in the subject line.

Dr. Twuth is all about love and offering a human touch to this digital world. Dr. Twuth is #MyWANA certified, or certifiable, I can’t recall which. But, hey, it’s free so if you don’t like her advice, she will give you 100% refund (There will be a $15.99 processing fee for said refund).

Let Dr. Twuth help you out. Remember, the Twuth will set you free.

Tweet ya later!

Welcome to the twenty-fifth installment of Twitter Tuesday. In the spirit of Twitter, this blog will be short and sweet and to the point. The tips offered here are all based off my best-selling book We Are Not Alone–The Writer’s Guide to Social Media. If our goal is to build an author platform in the thousands to tens of thousands, then we will have to approach Twitter differently than a faceless corporation or even the regular person who does not possess a goal of becoming a brand. This blog will help you rule the Twitterverse without devolving into a spam bot.

This Week’s Fail Whale–TADD or Twitter Attention Deficit Disorder

Social media changes so quickly even us experts have a tough time keeping up. There is always some new fancy tool for Twitter, some app that promises to make life easier. One key way to use social media effectively is to get good at knowing what to ignore…which is about 85% of everything offered to us. I recommend TweetDeck. Maybe there are better information management applications. But I know that if I keep swapping tools, I will never get good at the one I am using. I will also be wasting time trying to learn a new application. As writers we need our time for writing books, so we must guard our time and not get into habits that drain time and energy from our writing. TADD, if left untreated, can cause wrinkles, hair loss and a weird eye twitch.

This Week’s Twitter Tip–Be a Focused Tweeter

There will always be some new application promising new and wonderful ways to manage your tweets. Here’s the thing. If you stick with one of the more popular applications, they are keeping an eye on the competition. Let them worry about social media, you have books to write. Trust me. If there is some new app that promises to rub our feet while we tweet, and it works, and people are signing up by the hundreds? Tweet Deck programmers will raise them a neck rub AND a cup of coffee.

Yeah, wishful thinking, but you get the gist.

We really don’t have to bounce from app, to app, to app. Focus on building a community and writing great books. At the end of the day, our goal is to be an author with a rockin’ social media platform, not a social media expert of a bazillion different platforms and applications.

Tweet ya later!

Welcome to the twenty-third installment of Twitter Tuesday. In the spirit of Twitter, this blog will be short and sweet and to the point. The tips offered here are all based off my best-selling book We Are Not Alone–The Writer’s Guide to Social Media. If our goal is to build an author platform in the thousands to tens of thousands, then we will have to approach Twitter differently than a faceless corporation or even the regular person who does not possess a goal of becoming a brand. This blog will help you rule the Twitterverse without devolving into a spam bot.

This Week’s Fail Whale–The Cryptic Tweeter

OMG.02 Dont u h8 ppl who twt w/evrythng abbrv.? Dyhwp. @TEOTD ? & 182

Translation: Oh, my God. My two cents worth. Don’t you hate people who tweet everything in abbreviated form? Do your homework people. At the end of the day, I can’t understand what you are saying and I hate you.

I know Twitter makes us whittle down out golden nuggets of wisdom to 140 characters, but this is not a reason to go crazy with the text speak. Try removing some filler and Twitter is actually gr8…I mean, great practice for learning the beauty of brevity. Twitter trains us to be more concise in our thinking and communication, and I think most of us adore people who can quickly get to the point.

This Week’s Twitter Tip–Less is More

When tweeting something you desire to have others RT, do everything you can to only use 110-120 of the characters, or end the tweet with #s that your tweeps can easily delete or change. If we take up all 140 characters with our message, often what will happen is that others will not RT. We made it too hard! We also run the risk of turning our friends into a Cryptic Tweeter (above) because they are doing all they can to RT, yet still maintain the message.

Tweet ya later!

 

Welcome to the twenty-first installment of Twitter Tuesday. In the spirit of Twitter, this blog will be short and sweet and to the point. The tips offered here are all based off my best-selling book We Are Not Alone–The Writer’s Guide to Social Media. If our goal is to build an author platform in the thousands to tens of thousands, then we will have to approach Twitter differently than a faceless corporation or even the regular person who does not possess a goal of becoming a brand. My tips will help you rule the Twitterverse without devolving into a spam bot.

This Week’s Fail Whale–Tunnel-Vision Tweeter

There is nothing especially wrong with being a Tunnel-Vision Tweeter except that it will limit much of what Twitter has to offer. Twitter, when used properly, is about communicating and creating relationships. I know many of us are terrified of saying the wrong thing. Well, I used to be and then learned to not take myself so seriously. Your fellow tweeps are not scouring every word you type waiting to pounce if you make a mistake. This is not to give license to be stupid…*cough* Weiner *giggle*…but it is to help you relax so you’ll feel free to just hang out and chat.

Many times I will see people on Twitter who never talk to anyone else. If you pull up their profile and feed, it is one link after another or one RT after another. We can look at the tweets and see we aren’t dealing with a bot…but it doesn’t feel like we are quite dealing with a human either. Take time to talk to people. Many of us are on Twitter because we are bored, lonely, or looking for friends. The best way to make a friend is to be a friend. This Week’s Twitter Tip–Understand the Power of Names

Want to learn a tactic that will make friends faster than virtually any other habit? Get in the habit of using and remembering names. I have an uncanny recall of names. I’ve had clerks who help me whom I haven’t seen in weeks or months, and it is always so fun to see the look of shock on their faces when I call them by name. I haven’t always been good with names. Heck most of my life, I was lucky to recall my own name. Then I learned a neat technique for recalling names.

Use them. That simple.

One of the reasons we forget names, is we fail to use them. We completely bypass introductions and just start chatting. Hey, I am still guilty. But, most of the time, I go out of my way to use a person’s name at least three times. The criticism for this tactic is we risk sounding silly, but I feel we sound even sillier when we have to say, “Yeah, I know we’ve been chatting for ages, but what is your name?”

Whenever we thank someone we don’t know on Twitter for maybe a compliment or a RT, try to get in the habit of thanking that person by name. Yes, it might take a second to click on the profile, but that is the entire reason it is so special. We are giving time, effort and consideration. Look for every opportunity to call someone you don’t know by his or her name. It might seem like an insignificant detail, but it matters more than we can really appreciate. I like it when someone takes the time to use my name. Why would others be different? It adds a personal touch that will set you heads and shoulders above your peers. Why? You are taking time to make someone else feel unique, special and valued. Yes, it is a small detail, but the difference between magnificence and mediocrity is in the little things ;).

Tweet ya later!