Sep 04 2013
Who is the modern writer? He looks a lot like the retiree on a fixed income, the mom juggling two jobs, or the Stay-At-Home Dad scrabbling for all the freelance work he can get so he has the joy of being with his children. In a corporate culture that frowns on taking vacation (and is often stingier than Ebeneezer Scrooge with days off) how realistic is relying on a traditional conference? The economy is suffering and our money no longer goes as far.
Sep 03 2013
But to spot and nourish the micro-trend, we must be present. Micro-trends can earn us a healthy living. A single writer doesn’t need to sell as many books to keep the light on as NYC does. Also micro-trends have the potential to grow up to be mega-trends. Spreadsheets can’t tell us as much as people can. And, trust me, people have a lot to say. Numbers can’t tell us as much about the future as relationships can.
Aug 30 2013
A large percentage of writers have waited until the kids are out of the home and out of college to begin pursuing their dreams of being authors. They’re also writing books they’d like to read. Romance novels with a sixty-year-old protagonist finding love, not a twenty-two-year-old. Is traditional publishing ready to invest in older writers writing drastically different books?
Aug 29 2013
An elderly couple found me crying in a hallway and took pity on me and made sure I got back to DFW. By the time I got home? I was in full seizures AND had pneumonia (because DELTA rerouted me through a FREEZING New Orleans with no jacket and no meds and I slept the night on cardboard boxes (from Christmas decorations) to stay warm.
Aug 28 2013
Too many writers get into this business for the wrong reasons. They really aren’t interested in the life of a professional and just enjoy “playing author.” Writing is for attention and ego-stroking. Their goals are about THEM and this means anyone on board with them will go the wrong direction.
What is a brand? A platform? Why do we need one? How do we get one? Better still how can we create a brand with the power of driving book sales and still have time left to do THE most important part of our job? Writing more books.
This book demystifies branding and social media and harnesses the same passion and imagination we authors use to write books, then uses that to locate and cultivate a devoted fan base. The methods taught in this book can weather any technological upheaval, and is virtually fad-proof. The new cool social site might change, but your platform will remain.
More info →
