Aug 20 2013
Now, of course, there is the difference between a “professional writer” and a “published professional writer” and then even a “successful professional writer.” Yet, I assure you if you learn to view yourself first as a professional writer then making your way to the next two levels will come far faster. It’s why I loathe the term “aspiring writer” and encourage titles like “pre-published writer.” Aspiring Writer is fruity-tooty and gives permission for us to be hobbyists and dabblers.
Aug 19 2013
Well, it’s 3:18 a.m. and since sleeping still isn’t in the stars, I am writing…while in a yoga stretch unkinking my back. It’s been a rough week. I didn’t sleep for a week due to pain. We figured out the likeliest culprit (since both Hubby and I have had our backs scanned, X-rayed, massaged and …
Aug 16 2013
Yet, it didn’t stop me from wondering, why are these books so popular, especially with modern women? Why is there a virtual explosion in a genre that involves advanced skills in knot-tying and requires a leather-cleaning kit? What makes college-educated modern women who are taking the world by storm gravitate to wanting to be “enslaved”? Why isn’t there enough NyQuil to get me to SLEEP?
Aug 15 2013
One of the reasons I emphasize understanding the craft of writing is that novel/story structure is mythic. There is actually evidence that narrative structure is hardwired into the human brain. Yes, we can break rules and deviate, but we do this too much? We confuse the reader. It’s like serving them a blue steak. Blue steak could taste great, but our minds won’t let us eat and enjoy something so very wrong.
Aug 14 2013
All righty, we’ve talked about making a plan and testing a plan, but let’s start with not making a STUPID plan. I can’t count the number of times that social media, PR and marketing experts have cited examples of success that are OVER TEN YEARS OLD. If something was successful ten years ago? Likely NOT a good plan in a completely different paradigm.
What is a brand? A platform? Why do we need one? How do we get one? Better still how can we create a brand with the power of driving book sales and still have time left to do THE most important part of our job? Writing more books.
This book demystifies branding and social media and harnesses the same passion and imagination we authors use to write books, then uses that to locate and cultivate a devoted fan base. The methods taught in this book can weather any technological upheaval, and is virtually fad-proof. The new cool social site might change, but your platform will remain.
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