Sep 27 2019
Motivation points out where a character is most likely to trip, but also highlights the direction the character needs to grow. It’s this additional psychological layering that can make even a simple story deceptively complex. Like stepping into a puddle and falling into the center of the Earth.
Sep 23 2019
Characters are critical for stories that resonate. Why? Because characters are the conduit that connects the reader, that vests them in the events. We can’t empathize with technology, spaceships, magic, or nuclear submarines. Humans can’t bond emotionally to a place (without the characters as the connection). For instance, we CARE about Lord of the Rings’ …
Sep 13 2019
I believe somewhere at the FBI’s Behavioral Analysis Unit, there’s a caveat for the profilers. If they think they’ve profiled a serial killer, they need to stop and double-check to make certain they didn’t just find a writer.
Hint: Check for empty Starbuck’s cups and candy wrappers.
Sep 11 2019
I still see authors hire ‘experts’ who dazzle them with promises they can’t keep and watch how they keep the customer compliant using a lot of worthless tech-speak (worthless, aside from creating panic attacks/fear compliance). Knowledge is POWER.
Sep 04 2019
Series have proven to be one of the best ways to captivate a massive reading/viewing audience because they have the unique capacity to go viral and, in doing that, to become woven into the very fabric of popular culture.
What is a brand? A platform? Why do we need one? How do we get one? Better still how can we create a brand with the power of driving book sales and still have time left to do THE most important part of our job? Writing more books.
This book demystifies branding and social media and harnesses the same passion and imagination we authors use to write books, then uses that to locate and cultivate a devoted fan base. The methods taught in this book can weather any technological upheaval, and is virtually fad-proof. The new cool social site might change, but your platform will remain.
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