Oct 10 2018
We interrupt our regularly scheduled blogging to bring you…well, you’ll see. This won’t be a typical blog post, partly because Kristen is multi-tasking (trying to fight off a cold and pack for a trip while dealing with car issues), and partly because I have my hands full getting ready to teach The Creature Feature class …
Apr 03 2018
Being a writer is the best job in the world, aside from those fortunate enough to be paid to pet kittens or sample new ice cream flavors. But is writing a REAL job? This question has set fire to the entire psychiatric community. Okay, most of them…the ones in my head *turns off fire alarms*. …
What is a brand? A platform? Why do we need one? How do we get one? Better still how can we create a brand with the power of driving book sales and still have time left to do THE most important part of our job? Writing more books.
This book demystifies branding and social media and harnesses the same passion and imagination we authors use to write books, then uses that to locate and cultivate a devoted fan base. The methods taught in this book can weather any technological upheaval, and is virtually fad-proof. The new cool social site might change, but your platform will remain.
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