Jul 16 2021
Many in our modern culture don’t believe writing qualifies as a legitimate occupation. An unusual percentage of ‘average’ citizens firmly maintain that being a writer is NOT a real job. These same individuals, however, collectively spend billions of dollars and most of their free time enjoying entertainment (created by writers).
Oct 10 2018
We interrupt our regularly scheduled blogging to bring you…well, you’ll see. This won’t be a typical blog post, partly because Kristen is multi-tasking (trying to fight off a cold and pack for a trip while dealing with car issues), and partly because I have my hands full getting ready to teach The Creature Feature class …
Aug 26 2011
Today is Free-for-All-Friday, and thus is my choice. I was skimming through some earlier posts and came across this one…that cracks me up even now. So, I thought I would post again for the benefit of the newbies and to give my loyal followers a good laugh. Come on, you know this still makes you …
What is a brand? A platform? Why do we need one? How do we get one? Better still how can we create a brand with the power of driving book sales and still have time left to do THE most important part of our job? Writing more books.
This book demystifies branding and social media and harnesses the same passion and imagination we authors use to write books, then uses that to locate and cultivate a devoted fan base. The methods taught in this book can weather any technological upheaval, and is virtually fad-proof. The new cool social site might change, but your platform will remain.
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