Jan 03 2017
Okay at first I wasn’t going to say anything regarding the latest Let’s Bash Self-Publishing rant over at HuffPo, but (like all “real” writers) I am in the business of serving my audience—YOU—what you want to hear and after about the tenth person who sent me Laurie Gough’s Self-Publishing—An Insult to the Written Word, I …
Dec 30 2016
Technology always changes our reality and there are inevitable growing pains that go part and parcel with any innovation. Every meaningful advance always has social consequences. Always. From the Gutenberg Press to the Model-T to electric lighting humans have had to adjust, shift and learn to balance great benefits with never before encountered consequences. With …
Apr 05 2016
NY is not going to give you (or me) a writing career. We have to hustle. Self-publishing actually has a lot of benefits not only for writers, but for traditional publishers as well.
Apr 01 2016
One of the things I love about doing what I do is that I have the ability to connect so closely with you guys and speak on the topics that matter to you. Yesterday, a fellow writer shared an article from The Guardian, For me traditional publishing means poverty. But self-publish? No way. She wanted my …
Nov 30 2015
The rainmaker is the person who gets $#!@ done no matter what. Call him a 1%er, call her a cleaner a cooler a closer. Call this person whatever you will, but I dig rainmaker. This is the person many of us want to be, because the rainmaker is the stuff of legends.
What is a brand? A platform? Why do we need one? How do we get one? Better still how can we create a brand with the power of driving book sales and still have time left to do THE most important part of our job? Writing more books.
This book demystifies branding and social media and harnesses the same passion and imagination we authors use to write books, then uses that to locate and cultivate a devoted fan base. The methods taught in this book can weather any technological upheaval, and is virtually fad-proof. The new cool social site might change, but your platform will remain.
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