Since quality is in the eye of the beholder, the first step toward achieving a quality product is understanding what the customer wants. After all, our delight or disappointment in a book is largely a matter of expectations. While as the writer you can manage those expectations, you are making a big mistake if you think you can dictate them.
Tag: WANACon
Feb 18 2013
BE THE WATCHDOG – SAVE THE WORLD
Feb 15 2013
LinkedIn—Making The Most of Your Six Seconds
Happy Friday! Today Jenny Hansen is going to talk to you a little bit about LinkedIn…hey, she gave me cookies. Who can say no to COOKIES? You might be wondering why to bother with a LinkedIn profile, even if you aren’t a NF author (for NF authors, LinkedIn is a must). For one reason, a …
Feb 13 2013
A Party in Your PJs–PAJAMACON The Ultimate Writer Fantasy
All right, Valentines Day is tomorrow. The perfect gift for the writer in your life? WANACon. Perfect gift for yourself, for the LOVE of your writing? WANACon. Last week, I detailed all the wonders of this revolutionary new conference. It’s from home. No travel. No heap of extra expenses like air fare, baggage fees, taxi …
Feb 12 2013
Enemies of the Art Part 7–Failure to Focus
There is one failing that will undermine all our efforts, the inability to focus. Years ago, I was on the debate team. I loved debate and spent hours researching, building cases, writing cases, and learning all I could to be prepared. Most of my nights were spent researching thick dusty law books in the downtown …