Sep 19 2012
The world around us is changing so quickly that most of us struggle to keep up. New paradigms call for new rules and new social norms. What do we keep from the old? What do we add to the new? The common denominator to all this social media technology is the human heart beating in …
Sep 17 2012
It’s now September and we are closing in on NaNoWriMo, so I am going to be posting on some core issues that stump many a new writer. Most new writers do not properly understand the antagonist, and that is a HUGE problem, namely because no antagonist, no story. The antagonist creates the story problem the …
Sep 14 2012
Happy Friday, and do I have a treat for you guys–CLAY MORGAN, author of Undead–Revived, Resuscitated, Reborn. Some of you might think me inviting Clay to guest post is merely a shameless ploy to garner more zombie Klout… Okay, busted. Kidding! Though I do dig zombie Klout. I met Clay on Twitter ages ago and …
Sep 12 2012
Now that we are in the Digital Age, I hope it has become crystal clear that a strong social media platform drastically improves our odds of being successful authors. Yet, one thing I keep hearing over and over is how writers simply do not have tiiiiiiiiime to do social media. Yes, we do have time, …
Sep 10 2012
Almost any of us who decided one day to get serious about our writing, read Stephen King’s On Writing. Great book, if you haven’t read it. But one thing King tells us we writers must be willing to do, is that we must be willing to, “Kill the little darlings.” Now, King was not the …
What is a brand? A platform? Why do we need one? How do we get one? Better still how can we create a brand with the power of driving book sales and still have time left to do THE most important part of our job? Writing more books.
This book demystifies branding and social media and harnesses the same passion and imagination we authors use to write books, then uses that to locate and cultivate a devoted fan base. The methods taught in this book can weather any technological upheaval, and is virtually fad-proof. The new cool social site might change, but your platform will remain.
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