Oct 28 2017
Successful people can seem like they have some kind of magic powers beyond our understanding. For us mere mortals, it often feels like money, fame, fortune and contentment just rain down on these folks from the heavens. GASP! Truth is, successful people have three simple habits for excellence (habits WE can learn). Granted, they actually …
Oct 25 2017
When Amazon’s publishing program, Kindle Direct Publishing launched, many authors had high hopes. KDP promised writers a seemingly fair shot at visibility, competitiveness and better compensation. KDP and it’s Kindle Unlimited (KU) program—in theory—presented what appeared to be a more “meritocratic” chance at fame and fortune. Paid per page read. Good books would make more …
Oct 23 2017
Writing exposure. A phrase that makes my left eye twitch. For over a decade, many writers have been killing themselves (and their careers) believing a lie, an illusion, and a flat out SCAM. Countless writers have been giving their best to launch their brand and their career, trusting those who claimed to be helping them…doing them a …
Oct 16 2017
So last week I discussed the new and fairly grim reality for many creatives. I pointed out the big picture of what’s really going on in the New Publishing Paradigm—The Matrix. Playing a short, blonde, sassy Morpheus from Texas…I offered a choice… The Blue Pill—get paid in exposure dollars and empty promises. OR the Red …
Oct 13 2017
The truth shall set you free. Pretty sure all of us have heard that phrase at one point or another, even though this seems to ignore the fundamental reality that it is human nature to avoid truth at all cost. My last post, Welcome to the Matrix–You Work for Free & There IS NO Payday threw down …
What is a brand? A platform? Why do we need one? How do we get one? Better still how can we create a brand with the power of driving book sales and still have time left to do THE most important part of our job? Writing more books.
This book demystifies branding and social media and harnesses the same passion and imagination we authors use to write books, then uses that to locate and cultivate a devoted fan base. The methods taught in this book can weather any technological upheaval, and is virtually fad-proof. The new cool social site might change, but your platform will remain.
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