Jan 12 2018
Ah, the book business. So many shifts and changes since the day I set out to become a novelist…and ended up a social media expert, blogger, teacher and self-appointed author crusader. I’ve dedicated millions of words and countless hours of research to guide y’all through the massive changes in the publishing industry. My goal was …
Jan 04 2018
We are now in 2018 and the months ahead are like a fresh notebook. January marks a new start, another chance to go after our dreams and goals. It is human to long for success, yet success can be highly vexing and even more elusive. Why? Simple. We must understand the success paradox or all our …
Dec 18 2017
Permission. This might seem an odd word to discuss when it comes to success, but we need to hash out some dos and don’ts before January 1st. New Year’s resolutions are often more about taking freedoms away instead of permitting new ones. In my opinion, this is why a lot of well-intended changes fail to …
Dec 13 2017
Mastery is peculiar in that spectators see whatever the professional does as ‘easy.’ From starting then running a successful business, to playing guitar to writing brilliant screenplays, masters rarely seem to even break a sweat. Same with authors. With the pros? Their stories flow, drag readers in like an unseen riptide only to release the …
Dec 06 2017
Wounds matter in life and in fiction. The last blog was a bit heavy, true. My goal was to start the dialogue about being wounded. You are not alone. I am not alone. We’ve all been hurt in some way and to some degree. Just goes with being human. Admitting weakness, failure, mistakes, and flaws …
What is a brand? A platform? Why do we need one? How do we get one? Better still how can we create a brand with the power of driving book sales and still have time left to do THE most important part of our job? Writing more books.
This book demystifies branding and social media and harnesses the same passion and imagination we authors use to write books, then uses that to locate and cultivate a devoted fan base. The methods taught in this book can weather any technological upheaval, and is virtually fad-proof. The new cool social site might change, but your platform will remain.
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