May 22 2013
We talk a lot here about writing, social media, and the changes in the publishing paradigm. Sometimes, it can feel like we are strapped to Hell’s Tilt-A-Whirl. We are artists and need to create, yet at the same time, we also have to appreciate that this is also a business…a business that changes its mind more than my mother trying to pick a place to eat (that’s A LOT).
May 21 2013
But, after almost 14 years doing this “writer thing,” I have a new perspective. Often it feels like we are the victims of fate, at the mercy of the universe, when actually it is pretty shocking how much of our own destiny we control. The good news is that if we can get in a habit of making good choices, it is staggering how certain habits can tip the odds of success in our favor.
May 16 2013
I get it. I understand you guys. I’m a writer first. Sometimes we have to stay up all night and we do seem to grow fangs, normally around the 65th time a family member has interrupted us, since we aren’t really working. I feel your pain. But we have to be really careful that we aren’t bringing undead habits into social media. No one likes to hang out with the undead. Frankenstein? Zero friends. Zombies? Again, zero friends. Vampires? A few friends, but all with serious trust issues.
May 14 2013
Since A&F clothing can’t make regular people look better, and Jeffries’ doesn’t want over 67% of the United States wearing them, essentially what Jeffries’ wants is for gorgeous people with six-pack abs and killer bodies…to PAY exorbitant prices TO HIS COMPANY to model for them for FREE.
May 13 2013
There is a newbie author mistake we all make. Thinking, feeling, more thinking but nothing happening. I’ve blogged many times that writing can be therapeutic, but it isn’t therapy. I feel that Corbett’s point really crystallized what I was trying to say, but couldn’t seem to articulate nearly as well as he did. As Long as We are in the Character’s Head, NOTHING is at Stake. There is no push-back, no opposition, thus no conflict. This really gets to the heart of the SHOW DON’T TELL line we have all had drummed into our heads.
What is a brand? A platform? Why do we need one? How do we get one? Better still how can we create a brand with the power of driving book sales and still have time left to do THE most important part of our job? Writing more books.
This book demystifies branding and social media and harnesses the same passion and imagination we authors use to write books, then uses that to locate and cultivate a devoted fan base. The methods taught in this book can weather any technological upheaval, and is virtually fad-proof. The new cool social site might change, but your platform will remain.
More info →
