Oct 01 2010
Today is Free-for-All-Friday, and thus is my choice. I was skimming through some earlier posts and came across this one…that cracks me up even now. So, I thought I would post again for the benefit of the newbies and to give my loyal followers a good laugh. Come on, you know this still makes you …
Sep 24 2010
Today is free-for-all Friday, which means I get to blog on whatever my little heart desires. Today we are going to discuss my neurotic need to excel at everything. I don’t know where this started. Perhaps it was elicited in the government brainwashing camps known as “elementary school.” Come to think of it, my …
Sep 17 2010
Years ago, when I first became a writer I befriended a gentleman, James Dunne, who worked for Ferrari. I was writing a novel set in Monte Carlo and wanted to know all I could about the Formula One and the cars, people, etc. I also attended the first NASCAR races in DFW and became friends …
Sep 10 2010
For years I had a problem. Shocking, right? Like most problems, if not dutifully guarded, it still can rear its ugly head and make a raging mess out of my heart, my attitude and my life. What is this problem? The need to control. In the not-so-distant-past my need for control often drove me …
Sep 03 2010
It takes no great effort or test of character for us to criticize others. But to take an honest look inside, acknowledge our shortcomings and then be humble enough to learn and change? Why THAT is progress
What is a brand? A platform? Why do we need one? How do we get one? Better still how can we create a brand with the power of driving book sales and still have time left to do THE most important part of our job? Writing more books.
This book demystifies branding and social media and harnesses the same passion and imagination we authors use to write books, then uses that to locate and cultivate a devoted fan base. The methods taught in this book can weather any technological upheaval, and is virtually fad-proof. The new cool social site might change, but your platform will remain.
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