Jul 10 2013
Writing is a profession, not a playpen. Professionals ignore their feelings and do it anyway. Only children, amateurs and The Long Island Medium listen to their feelings. Feelings are fickle, lazy, and secretly jealous of your work and a tad pissed that you no longer hang out with them as much as you used to. The secret to success is to work your tail off. Be willing get up earlier and stay up later than others. Be willing to do what others won’t.
Jul 09 2013
Again, writers write. One of the main reasons I am such a proponent of blogging is that it trains writers for a professional pace. It trains us to meet deadlines. Disciplined people work no matter what, and they finish what they start. Amateurs and the immature flit from thing to thing. Professionals and genuine artists dig in and complete the task.
Jul 08 2013
My mission is to give you guys a plan that is within context of the shifting paradigm. One of the keys to being successful is to understand the market territory and how best we fit into that territory so we can accomplish our objectives. It’s how we improvise and adapt (then overcome).
Jul 05 2013
I, of course, believe in hard work and mastery, but Cara pointed out that it was useless without luck. That a lot of lazy, undeserving and even untalented people enjoy huge success while other, more deserving can die in obscurity.
Now you see why we had a hell of a debate. There was no simple answer.
Jul 04 2013
Fourth of July was a time when all my family came together and my older cousins had an opportunity to psychologically scar me for life babysat me. When I was 5, my older cousins let me watch Jaws and instilled powerful hydrophobia that endures to this day.
They also let me watch Friday the 13th at age 10, ruining freshwater for me as well. Basically, if it ain’t chlorinated? I’m not getting in it. Expert angler Jeremy Wade from River Monsters has only reinforced that people who swim in anything other than the hotel pool are just asking to be part of the food chain.
What is a brand? A platform? Why do we need one? How do we get one? Better still how can we create a brand with the power of driving book sales and still have time left to do THE most important part of our job? Writing more books.
This book demystifies branding and social media and harnesses the same passion and imagination we authors use to write books, then uses that to locate and cultivate a devoted fan base. The methods taught in this book can weather any technological upheaval, and is virtually fad-proof. The new cool social site might change, but your platform will remain.
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