Jul 02 2013
One thing that will never change (aside from a world-ending asteroid strike) is humans LOVE a good story. One of the reasons I worked so hard to put together a simple plan for author branding is the writing needs to be paramount. Most writers, no matter which path they choose, do not see success on the first book. A standard tipping point is book THREE.
Jun 28 2013
Here in America, we will be celebrating Independence Day. Americans believed they could create something different, something better. Meanwhile England was all like, “A government of the people, by the people and for the people? Are you HIGH? We protect you from wild Indians and send you supplies. We keep order.” Writers are now facing the same shift.
Jun 26 2013
I keep having to chat and smile and then sweetly and politely excuse myself so I can run to the closest bathroom…and thank GOD I carried makeup and a toothbrush. I attend every session I can because 1) I want to support other speakers, 2) I am eager to learn and 3) there was NO WAY I was going to make it UP the mountain to my room without, um, dying.
Jun 24 2013
We are who we hang around. If we hang around flaky amateurs who don’t keep their word and never finish anything? People who change their minds every other day what they want to do with their lives? People who believe in luck not hard work? We’re letting them drag us back in the bucket.
Jun 21 2013
Is it an honest/fair assessment of a work of fiction when WE look at it? It would be like a group of illusionists going to Criss Angel’s show and then ripping apart his show, pointing out the doubles or the hidden key or the trick blades. People just want to be awed.
What is a brand? A platform? Why do we need one? How do we get one? Better still how can we create a brand with the power of driving book sales and still have time left to do THE most important part of our job? Writing more books.
This book demystifies branding and social media and harnesses the same passion and imagination we authors use to write books, then uses that to locate and cultivate a devoted fan base. The methods taught in this book can weather any technological upheaval, and is virtually fad-proof. The new cool social site might change, but your platform will remain.
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