Mar 28 2013
Knowledge is power, especially these days when everything is shifting at the speed of light. The trend today can be gone tomorrow, thus we need to pay attention. Make friends. Read blogs. Be humble. We can learn from anyone. Be a good listener and never think you are too big to listen to “little people.” Sometimes it’s the outsider, the novice, who holds the most insight.
Mar 27 2013
Why we need to learn to toughen up is this; thick skin is vital for us to keep pressing even when we’re bloody, wounded or discouraged. Being a career writer isn’t a sprint. It’s a mega-marathon-mountain-climbing-Iron-Man :D. Many writers will fail not because of lack of talent, rather lack of staying power.
Mar 26 2013
Think of this job like boxing. We’re in the ring. Outside (and even internal) critics are going to seek to gut-punch and knock the wind out of us. Their objective is to drop us to our knees and make us give up. These opponents might be nasty reviewers, mean critique group members, jealous people with too much free time, or even family members who will tell you you aren’t a “real writer.”
Mar 12 2013
There are certain things that with time and practice will get easier. Social media, blogging and even writing do get easier over time. Once our author platform is built and we understand what we’re doing and why we’re doing it, we go into a maintenance phase.
Mar 06 2013
Funny the memories that come back sometimes, and we have no idea what prompted them. Last night, as I was walking out of the grocery store, a memory flashed in my mind, a moment I hadn’t thought about in easily ten years. I was one of the poor kids at a very wealthy university where …
What is a brand? A platform? Why do we need one? How do we get one? Better still how can we create a brand with the power of driving book sales and still have time left to do THE most important part of our job? Writing more books.
This book demystifies branding and social media and harnesses the same passion and imagination we authors use to write books, then uses that to locate and cultivate a devoted fan base. The methods taught in this book can weather any technological upheaval, and is virtually fad-proof. The new cool social site might change, but your platform will remain.
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