Humans are hard-wired for story. For thousands of years, every culture on every continent has used stories to pass on information of every kind. Why? Because humans are wired for story. We might not recall facts, but story has a way of embedding into our minds and remaining with a tenacity only rivaled by music. …
Feb 01 2018
A Letter to Daymond John: Robots Rise When Imagination Dies
Imagination is fundamental to success in, well, pretty much everything. Yet, strangely, many thought-leaders and experts are pushing humans to hone skills that robots can do a billion times better and faster (like working 24/7). Problem is, if we train like robots, think like robots, and act like robots, we’re doomed to be replaced by …
Jan 29 2018
Author Business 101: Books, Brand & Buds
Publishing is a business, and—SURPRISE—so is being an author. By definition, anyone who decides to go pro is automatically an author business. ‘Business’ is what separates the hobbyists, dabblers, amateurs and wanna-be’s from true professionals. I can already hear the great gnashing of teeth. Calm down. *hands paper bag* Breathe. One of the main reasons emerging …
Jan 25 2018
The Memoir: Why YOUR Story is Better than Snookie’s
Cait here. I know, I know. I mention the word ‘memoir,’ and we get nightmare visions of Snookie’s autobiography prominently positioned on a table at the front of Barnes & Noble with New York Times Bestseller emblazoned on the cover. I could reduce you all to a mass of existential angst and tears of futility …















