Feb 01 2018
Imagination is fundamental to success in, well, pretty much everything. Yet, strangely, many thought-leaders and experts are pushing humans to hone skills that robots can do a billion times better and faster (like working 24/7). Problem is, if we train like robots, think like robots, and act like robots, we’re doomed to be replaced by …
What is a brand? A platform? Why do we need one? How do we get one? Better still how can we create a brand with the power of driving book sales and still have time left to do THE most important part of our job? Writing more books.
This book demystifies branding and social media and harnesses the same passion and imagination we authors use to write books, then uses that to locate and cultivate a devoted fan base. The methods taught in this book can weather any technological upheaval, and is virtually fad-proof. The new cool social site might change, but your platform will remain.
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Mar 09 2026
Counterfeit Creativity: The High Cost of Cheap Art
Counterfeit creativity mimics the appearance of art without the human struggle that once gave creativity meaning. As AI floods the world with content, the real question isn’t what machines can create—but whether we’ll still recognize real art when we see it.
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