Now that a hedge fund has acquired Barnes and Noble (and its debt), this is a seriously tenuous time. They wouldn’t be the first giant beheaded by the PE (Private Equity) sword. Writers? Remain vigilant.
Tag: publishing business
Nov 14 2017
The BIG FIVE Publishers sing a siren’s song irresistible to most writers. Granted, in the New Publishing World we now have multiple publishing options, numerous paths to take us to our goal (whatever that goal may be). Self-publishing, indie, small press, blog-to-book, and legacy press. I’ve worked hard for my slice of success, but I’m …
Dec 18 2014
All right, it’s about to be a brand new year and many of you are wanting to finally see your books published. ROCK ON! But, I am the friend who will tell you if there is toilet paper hanging out of your pants. Writing isn’t all glitter and unicorns and I want to warn you …
Aug 25 2014
Attention spans are shrinking. The average time spent on a website is roughly 3.5 minutes. I’d wager most people give a website less than 10 seconds to catch their attention and that 3.5 minutes only applies to those browsers who happen to stay. We can apply these business lessons to our writing, because we writers also have something to sell.
Mar 29 2013
If a writer is too full of what he believes he knows, he won’t grow and eventually will stall and burn out. That or his hubris eventually will just drive others away. This type of writer can’t forge strong relationships because everything is a competition. Eventually others just say, Okay, sure. You’re better than us. Bye.
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What is a brand? A platform? Why do we need one? How do we get one? Better still how can we create a brand with the power of driving book sales and still have time left to do THE most important part of our job? Writing more books.
This book demystifies branding and social media and harnesses the same passion and imagination we authors use to write books, then uses that to locate and cultivate a devoted fan base. The methods taught in this book can weather any technological upheaval, and is virtually fad-proof. The new cool social site might change, but your platform will remain.More info →
- Five Holiday Challenges Only Writers Will Understand December 6, 2019
- Unplugged Book Sales: Is It Possible to Sell Books Off-Line? December 4, 2019
- The Winning Edge: In a Glutted Market, How Can Authors Stand Apart? November 21, 2019
- The Evil Has Landed: Villains Could Be Much Like You…or Even Me November 18, 2019
- The Villain: Crafting Scoundrels, Sinners & Substance of Legends November 6, 2019
- On Writing: Why Mastery Should Matter to the Serious Author October 29, 2019
- Finding Our WHY: The Beating Heart That Keeps Our Muse ALIVE October 9, 2019
- Do Some People Lack the Talent to be a Successful Author? September 30, 2019
- Motive: The Key to Writing Stories Readers Can’t Put Down September 27, 2019
- Characters: Audiences Read Stories, but Great Stories Read the Audience September 23, 2019
About Kristen Lamb
Kristen Lamb is the author of the definitive guide to social media and branding for authors, Rise of the Machines—Human Authors in a Digital World. She’s also the author of #1 best-selling books We Are Not Alone—The Writer’s Guide to Social Media and Are You There, Blog? It’s Me, Writer. She’s just released her highly acclaimed debut mystery-thriller The Devil’s Dance.
Kristen has written over twelve hundred blogs and her site was recognized by Writer’s Digest Magazine as one of the Top 101 Websites for Writers. Her branding methods are responsible for selling millions of books and used by authors of every level, from emerging writers to mega authors.