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Tag: publishing

Barnes & Noble SOLD: Goliath has Fallen & What This Means for Writers

Now that a hedge fund has acquired Barnes and Noble (and its debt), this is a seriously tenuous time. They wouldn’t be the first giant beheaded by the PE (Private Equity) sword. Writers? Remain vigilant.

Editing for Authors: 7 Ways to Tighten the Story and Cut Costs

Editing has always been a critical factor regarding any book’s success. This has NOT changed. If anything, proper editing is a complete game-changer now more than ever in the history of publishing. Why? Because too many writers fail to appreciate just how vital proper editing is. They skimp on the editing for the sassy cover …

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Play to Win: Authors, Empires & Why Amazon is Killing NYC Publishing

Amazon Publishing

Play to win. For me, this is a tough phrase. Maybe it’s culture or society or sunspots, but ‘winning’ feels like a suit cut for someone else. No, worse. Playing to win feels more like the pants I once wore to a conference. Even though they were too tight, I wore them anyway believing they’d …

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This is Gonna Leave a Mark: What Makes a “Real” Writer?

Those who’ve followed my blog long enough know I’m no fan of the Schrodinger’s Writer Game. Is the writer real or unreal? What IS a real writer? For ages, we quibbled that a real writer had an agent. A real writer scored a legacy publishing deal. One had to pass the NYC gatekeepers to be …

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Cocky-Blocked: How to Nuke Your Brand From Orbit

Call me cocky for even weighing in on this issue (at your own peril). But, seriously, folks. It’s rare to run across something so epically wrong AND foolish and…ironically, cocky. As an author branding expert, I’d be remiss NOT to say something about Cockygate (though I seriously hate having to). Cockygate. Yes, folks, it’s a …

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