Jan 10 2020
Agents predicted market changes and trends. They looked at what was already out, what was slated to be released, what was already selling, what wasn’t, what was saturated, etc. Then, they used that data to maneuver their authors around the sales minefield. Still do to the best of their abilities. Yet, there often are REAL reasons a book isn’t selling and it isn’t the reader’s fault. It’s all on the book and the author.
Nov 21 2019
We are wanting them to READ. If we want them to read, the we need to make sure we’re valuing their limited time by offering them an escape…not a migraine. I hate saying this, and honestly never believed I ever would. But if writers would do these three things, you would outpace probably 95% of what is for sale.
Oct 29 2019
Craft classes and grammar lessons aside, reading helps fill our toolbox. We are artisans, crafting people, places, worlds, and concepts with combinations of twenty-six letters. Would you trust someone to build your house who only owned (and knew how to use) a hammer and saw? Or a doctor who only knew how to wield a scalpel, but skipped learning how to suture?
Yet how many writers are publishing books and they don’t even possess the basic fundamentals of our craft? And are more concerned with a new marketing plan then why people don’t WANT to read their work, let alone PAY to read it?
Aug 28 2019
Pay the booksellers. When the people you employ have to launch a petition to ask for a living wage, that’s a problem. Amazon capitalizes on those who fail to value the valuable. They poached the authors and they aren’t above poaching the best of B&N’s retail people and offering better PAY.
Aug 13 2019
When it comes to being successful in anything, one personal quality decimates everything else. The truly committed are who dominate the highest levels in…well, everything. Writing included.
What is a brand? A platform? Why do we need one? How do we get one? Better still how can we create a brand with the power of driving book sales and still have time left to do THE most important part of our job? Writing more books.
This book demystifies branding and social media and harnesses the same passion and imagination we authors use to write books, then uses that to locate and cultivate a devoted fan base. The methods taught in this book can weather any technological upheaval, and is virtually fad-proof. The new cool social site might change, but your platform will remain.
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Kristen Lamb is the author of the definitive guide to social media and branding for authors, Rise of the Machines—Human Authors in a Digital World. She’s also the author of #1 best-selling books We Are Not Alone—The Writer’s Guide to Social Media and Are You There, Blog? It’s Me, Writer. She’s just released her highly acclaimed debut mystery-thriller The Devil’s Dance.
Kristen has written over twelve hundred blogs and her site was recognized by Writer’s Digest Magazine as one of the Top 101 Websites for Writers. Her branding methods are responsible for selling millions of books and used by authors of every level, from emerging writers to mega authors.