Feb 29 2012
Yesterday, one of the commenters asked my thoughts about introverts on social media. At first glance, it seems that social media, social networking and social platform-building is a job made in heaven for the extrovert. Well, yes and no. Actually, each personality brings a unique skill set to the table. The terms “extrovert” and “introvert” …
Dec 07 2011
Ah, Twitter. There are so many well-meaning ways we create to connect that, if not handled properly, can do more harm than good. Last week, in Be a Tweep, Not a Tool–How Hashtags (#) Can Win Friends and Influence Enemies, I explained what that # thingy is, what it does and how it can get …
Nov 30 2011
Today we are going to talk a little bit about Twitter. Why? Because I have some really unique methods to help you guys build massive social platforms with less work. We aren’t going to talk about all of those tips today, because your mother told me you needed to work on patience. Ha! That and …
Oct 18 2011
Image by Garda / Flickr Happy Tuesday, my peeps! Today I am guest posting for Jane Friedman, contributing editor of Writer’s Digest Magazine, so I hope you will join me there. Here’s a taste… Three Blunders that Can KILL Your Author Platform The digital age author has more opportunities than any writer in the history …
Oct 04 2011
Dr. Twuth–Because social media shouldn’t make you want to punch kittens. Welcome to Tuesdays with Dr. Twuth, here to answer all your questions, problems and concerns about social media. Since social media (done properly) involves interacting with other humans, it is just a good plan to have an advice column handy to help navigate the emotional …
What is a brand? A platform? Why do we need one? How do we get one? Better still how can we create a brand with the power of driving book sales and still have time left to do THE most important part of our job? Writing more books.
This book demystifies branding and social media and harnesses the same passion and imagination we authors use to write books, then uses that to locate and cultivate a devoted fan base. The methods taught in this book can weather any technological upheaval, and is virtually fad-proof. The new cool social site might change, but your platform will remain.
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