Welcome to the eighteenth installment of Twitter Tuesday. In the spirit of Twitter, this blog will be short and sweet and to the point. The tips offered here are all based off my best-selling book We Are Not Alone–The Writer’s Guide to Social Media. If our goal is to build an author platform in the thousands to tens of thousands, then we will have to approach Twitter differently than a faceless corporation or even the regular person who does not possess a goal of becoming a brand. My tips will help you rule the Twitterverse without devolving into a spam bot.
This Week’s Fail Whale–The Hashtag Ho
Yes, Hashtag Ho. I thought Hashtag Hoarder might work, but Hashtag Ho was funnier. Oh, I have to be careful on this one, because I still am guilty of this if I am not careful. Hashtag Hoes loooove hashtags, and they use so many #s that the original message gets garbled and likely lost. (For those who don’t quite understand what #s do, go here).
#Writers! #Authors need to build a #social #media #platform to help sell #books and #ebooks and #manuscripts and make #friends so we can survive in #publishing. Go to my #blog about #blogging #pubtip #writegoal #writing #writer
I know that sometimes I have done this trying to make one tweet do ALL things, but I found I was missing the point when it came to Twitter. Twitter is about working as a team and building a group of friends we can count on to HELP us spread our message.
We are better off using only two or three #s, then having our community retweet (RT) and CHANGE the hashtags. Why? Well, there are a lot of people on Twitter who don’t know what the # does….so we probably just look like a lunatic with a Twitter virus that infests our messages with ##########. A good way to get unfollowed.
And others, who know what the # does might just see us as trying to take over as many # conversations as possible. In reality I think most of us are trying to be efficient, but we could be seen as rude. It is easy to forget that a message riddled with symbols might just get ignored because it isn’t easy to read. I also think one unintended consequence is that other people might be less likely to RT, because we already did everything ourselves. So the message ends up with far less momentum.
This Week’s Twitter Tip–The Hashtag Helper
Many of us probably would be less prone to be Hashtag Hoes if we could plug in with Hashtag Helpers. We wouldn’t be inclined to feel we needed to do EVERYTHING on our own. That has been one of the beautiful things about this new group #MyWANA. The entire purpose of #MyWANA is to boost and support each other, so I think this notion of being a Hashtag Helper has come more naturally for a group whose sole purpose is to serve each other.
Hashtag Helpers want to help others spread their influence. They know we cannot do everything alone, and this Twitter pal can be counted on to jump in and lend a hand. If they see our blog posted in #MyWANA, they immediately RT and CHANGE the hashtags so that other writing #s will benefit from the information. The incredible part of being a hashtag helper is it sets a good example. Many people on Twitter don’t think to CHANGE the hashtags.
Wow. We can really do that?
So when they see us being Hashtag Helpers, it inspires them to do the same. The more Hashtag Helpers we have on Twitter, the better place it will be for all.
Tweet ya later!