It took years for me to use Kristen Lamb. Why? Because I had to find the courage to name and claim my destiny. I had to rally the courage to dare to dream and take it on the chin if it went to the dogs. Not easy!
May 25 2010
Your mission statement, like most businesses will evolve and change. It isn’t set in stone. But it will position your mindset and it will strip away your excuses. But most of all, a mission statement will help you maintain your creative focus.
May 18 2010
Until it blows up or is taken off-line for good, it is going to be a super-powerful tool to help you succeed. I hear too many authors say, “MySpace is so yesterday. I’m on Facebook.” Well, okay, but you are shelving a very powerful tool for promotion, and we aren’t on there for fun, we are there to build a brand.
May 11 2010
Time is precious, so make sure you maximize your efforts by focusing all your energies behind the name you wish to brand. It will save a lot of time for you and confusion for your fans. Branding the right name will help you work smarter, not harder. You need time left over to write great books.
Apr 14 2010
But we need to permit readers into our lives as well. If all our actions tell readers to “Keep Out”–that this is a “Writers Only” group, then we can’t be shocked when we fail to connect.
Subscribe to Blog via Email
What is a brand? A platform? Why do we need one? How do we get one? Better still how can we create a brand with the power of driving book sales and still have time left to do THE most important part of our job? Writing more books.
This book demystifies branding and social media and harnesses the same passion and imagination we authors use to write books, then uses that to locate and cultivate a devoted fan base. The methods taught in this book can weather any technological upheaval, and is virtually fad-proof. The new cool social site might change, but your platform will remain.More info →
- Neurodivergent Authors: Not Lazy or “Broken” November 22, 2023
- Book Reviews: Why They Matter SO Much November 10, 2023
- Redemption: Can All Characters Be “Saved”? October 31, 2023
- Crossroads: Do the Dead Tell Tales? October 23, 2023
- Reading with Intent: Becoming a Better Writer October 13, 2023
- 13 Reasons Writers are Mistaken for Serial Killers October 6, 2023
- “Woobie” Anti-Villains & Sympathy for the Devil September 19, 2023
- Anti-Villains & Why We Love GOOD Baddies September 8, 2023
- Pitch Your Story in a Pinch (ONE Sentence) August 31, 2023
- Change Happens: Acceptance vs. Resignation August 25, 2023
About Kristen Lamb
Kristen Lamb is the author of the definitive guide to social media and branding for authors, Rise of the Machines—Human Authors in a Digital World. She’s also the author of #1 best-selling books We Are Not Alone—The Writer’s Guide to Social Media and Are You There, Blog? It’s Me, Writer. She’s just released her highly acclaimed debut mystery-thriller The Devil’s Dance.
Kristen has written over twelve hundred blogs and her site was recognized by Writer’s Digest Magazine as one of the Top 101 Websites for Writers. Her branding methods are responsible for selling millions of books and used by authors of every level, from emerging writers to mega authors.