Jan 14 2015
For the last couple posts, we’ve been talking about how to use Twitter effectively. Too many writers are like Stormtroopers—lots of shots fired tweets that hit NOTHING. I can admit, when I got on Twitter (when it was invented) I didn’t get it. I would—KID YOU NOT—freak out when people I didn’t know followed me. WHAT? Are …
Jan 05 2015
I would challenge every artist (or business) to step back and feel. Think about the customer FIRST and ego second. Money LAST.
Dec 01 2014
Now that NaNoWrMo is finished, congratulations to those who WON. I only made it to a little over 34,000 words *sad face*, but I did it with Shingles so I am grading myself on a curve 😛 . As a writer, being delusional is totally acceptable. I’m actually not too far from finishing the …
Nov 25 2014
Twitter often gets a bad reputation from people who don’t understand it or don’t know how to use it to its full potential to build an author platform. If we’re misusing it or not using it to its full potential, not only will it not help us, but we also won’t be having any fun.
Sep 15 2014
My father had a genius IQ (was FAR smarter than me), yet died working minimum wage at a bike shop. He’d always longed to be a writer, but that was “foolishness.” It wasn’t a real job. Friends and family often offer the strongest resistance, partly because they love us and mean well. “Don’t you want to learn medical billing? The pay is GREAT!”
What is a brand? A platform? Why do we need one? How do we get one? Better still how can we create a brand with the power of driving book sales and still have time left to do THE most important part of our job? Writing more books.
This book demystifies branding and social media and harnesses the same passion and imagination we authors use to write books, then uses that to locate and cultivate a devoted fan base. The methods taught in this book can weather any technological upheaval, and is virtually fad-proof. The new cool social site might change, but your platform will remain.
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