Apr 13 2011
Made it home from the Romantic Times Booklovers Convention on Monday night. What an amazing time, and we will talk more about the conference later. I traveled to L.A. to participate on the social media panel. One thing I kept hearing over and over was how writers complain they simply do not have tiiiiiiiiime to …
Mar 11 2011
This blog is dedicated to helping writers holistically. We are more than robots sitting at a desk pounding out word count. We have hopes, dreams, fears, bad habits and baggage. Monday is dedicated to helping you guys with craft. Wednesdays is to help you build your platforms. Fridays are my choice, but I like to …
Mar 04 2011
Many writers panic when they are told they not only need to write, but to create a social media platform as well. Hey, I feel your pain. In fairness, we don’t HAVE to do anything but write the book. But, we do need to ask ourselves if we are doing everything in our power …
Jan 07 2011
One of the challenges of being a professional author is that there are so many cool activities that look a lot like “work,” and actually they are a Procrastination Pixie in disguise. There is so much busy-work that can just eat up huge chunks of time, leaving us little meaningful progress to show for all …
What is a brand? A platform? Why do we need one? How do we get one? Better still how can we create a brand with the power of driving book sales and still have time left to do THE most important part of our job? Writing more books.
This book demystifies branding and social media and harnesses the same passion and imagination we authors use to write books, then uses that to locate and cultivate a devoted fan base. The methods taught in this book can weather any technological upheaval, and is virtually fad-proof. The new cool social site might change, but your platform will remain.
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