Before I give any predictions for 2014, I figured it might be fun to take a quick look at the past nine years before we finish out my decade of Publishing Prognostication and Social Media Soothsaying. More fun than cleaning the house, right?
Category: Publishing
Jul 24 2013
Thrillerfest, The Publishing Apocalypse & Why Is There Cause to Celebrate?
All of this points to an ominous sign that the bookstores likely will be broken up, which is why I’ve been adamant that writers (and traditional publishers) stop relying so much on the brick-and-mortar-model, since it was clear from history (Tower Records & Kodak) that these retailers would likely experience record contraction or go away altogether.
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Jul 08 2013
Improvise, Adapt, and Overcome—Writers of the Digital Age
My mission is to give you guys a plan that is within context of the shifting paradigm. One of the keys to being successful is to understand the market territory and how best we fit into that territory so we can accomplish our objectives. It’s how we improvise and adapt (then overcome).
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Jul 03 2013
Freedom isn't Free—5 Common Tactical Errors in Self-Publishing
Here’s the thing. Self-publishing, in many ways, just allows us to accelerate the career path of the author. Even in traditional publishing, it usually takes about three books to gain traction. In traditional publishing, this takes three years because we are dealing with a publisher’s schedule.
In self-publishing, we can make our own schedule, but it still takes THREE BOOKS MINIMUM. I know there are exceptions, but most self-published successes hit at about book three. The ability to offer multiple titles is a huge part of why John Locke became successful.
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May 23 2013
Steve Jobs and 5 Tips for Being a Successful Author
In a world that has an increasingly shorter attention span, we must stand apart from the crowd. As writers, we are artists thus we have the power to create art in our work, not just some tired copy of something else. Be different. Be excellent. Put in that extra effort to stand apart from everything else.
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International Association of Professional Writers & Editors
Featured Books
Rise of the Machines—Human Authors in a Digital Age
What is a brand? A platform? Why do we need one? How do we get one? Better still how can we create a brand with the power of driving book sales and still have time left to do THE most important part of our job? Writing more books.
This book demystifies branding and social media and harnesses the same passion and imagination we authors use to write books, then uses that to locate and cultivate a devoted fan base. The methods taught in this book can weather any technological upheaval, and is virtually fad-proof. The new cool social site might change, but your platform will remain.
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