Jun 21 2018
FREE! For the love of all that is chocolate, free us from FREE! *takes soothing breath* I’ve been blogging for over ten years, a witness to the terrifying and extraordinary changes in publishing. Initially, I was NO fan of self-publishing because entropy is alive and well…even with books. I knew once we opened Pandora’s Publishing, …
Jun 18 2018
Harsh, I know. Alas, sometimes tough love is necessary for the greater good. Cait Reynolds here today, and what I’m about to reveal is the secret heart’s cry of pretty much every freelance editor (at least the ones that don’t just run manuscripts through Grammarly). Having worked as a freelance editor for many years, I’ve …
Jun 06 2018
Last time we talked about this all too common word ‘busy’ and why it makes my left eye twitch. When I was writing this last post, I thought about the common idiomatic phrase we use: He was busy as a bee. I find it odd we’d choose to call bees busy. Bees are not at ALL …
May 30 2018
There are SO many reasons why being a professional author is TOUGH. Much of what authors do is counter to human nature. It is NOT natural to sit still and write a 100,000 words. It’s human nature to avoid stress, pain, and trauma, while an author’s job is to inflict as much suffering as possible. Good …
May 22 2018
We’ve likely all heard the phrase, The truth shall set you free. Truth is critical in all areas of life, yet we’re often afraid—okay, terrified—of truth. It’s dismally human to eschew truth because truth often hurts. A lot. Truth and pain are inseparable, which is why great authors (or great people in general) are probably masochists. …
What is a brand? A platform? Why do we need one? How do we get one? Better still how can we create a brand with the power of driving book sales and still have time left to do THE most important part of our job? Writing more books.
This book demystifies branding and social media and harnesses the same passion and imagination we authors use to write books, then uses that to locate and cultivate a devoted fan base. The methods taught in this book can weather any technological upheaval, and is virtually fad-proof. The new cool social site might change, but your platform will remain.
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