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So Very Cheesy: the Fantasy Diet

Kristen is away at a conference in San Francisco….so that means today, you get ME! And despite what the title implies, I’m not here to talk about the failed New Year’s diet (ask me if I even bothered). No, today, you get a super special fun rant from me about food in the fantasy genre. …

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Drudgery: What Separates Those Who Dream From Those Who DO

drudgery, atomic Habits, James Cleary, Atomic Habits James Cleary, boredom, success, Kristen Lamb

Drudgery—enduring the tired, tedious and unremarkable chores—is what makes the difference between those who dream and those who do. Why am I talking about this? Because recently I saw some quote scroll past on social media. It was something (of course) posted by one of those super happy ‘life coach’ people. Though I’m certain the …

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How to Sell More Books: A Tale of Fishing & Catfishing

sell more books, Kristen Lamb, book marketing, Pexels, Chevanon Photography

How do we sell more books? This is the big question all authors ask (myself included). Obviously, there are countless opinions about how to sell more books, but not all opinions are created equally. Thus, before we hop onto the latest marketing/promotion fad we’re wise to understand why traditional marketing doesn’t sell books. Books are not …

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Quitting: Why Letting Go & Moving On are Crucial for Success

Quitting. Not a popular word when it comes to motivational quotes. Those of us who are driven achievers often end up overwhelmed, burned out, living in a blanket fort afraid to leave the house. Why? Because we’ve ALL heard that winners never quit and quitters never win. Which is complete and utter bull sprinkles. Since …

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Promotion is NOT Platform & Ads are NOT a Brand: Know the Difference

Often, when I mention brand and platform, writers assume I am talking about promotion and marketing (ads). That is not only a false assumption, it can be a fatal one. When we (regular people) hop onto Twitter, Pinterest, Instagram, Facebook or whatever social site, only to get barraged with book spam, a big reason it …

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