Tag: Barnes and Noble

The WANA Plan to Save Bookstores & Revive Publishing

Last week, we talked about how The Big Six is Dead. So what now? The future seems uncertain for many in the industry. Those who insist on clinging to outdated ways are bound to fall into anachronism. As I like to say, either we are architects of change or artifacts of change. The only real …

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The Right Way, the Wrong Way & the Smart Way

I have been doing social media for a number of years, and it has been wonderful to see how writers have embraced technology. I remember back in 2006 I had a hard enough time getting many writers to learn to use e-mail, let alone join Facebook.  Yet, it was really only in 2009 that I …

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