Jan 18 2011
Welcome to the first installment of Twitter Tuesday. In the spirit of Twitter, this blog will be short and sweet and to the point. There is a lot of bad advice floating around when it comes to how to use Twitter. Is it because these “experts” are wrong? No, but they may not be giving …
Jan 17 2011
Today I decided to do things a little differently. Yes, Mondays are still dedicated to learning about the craft of writing, but it recently struck me that I had exclusively focused on novels. The lion’s share of beginning writers definitely lean to wanting to write novels, but there are other kinds of writers out there, …
Jan 12 2011
Welcome to WANA Wednesday, based off my best-selling book We Are Not Alone—The Writer’s Guide to Social Media. Every Wednesday I dedicate this blog to help improve your social marketing skills. If you are a verteran reader of this blog, feel free to scan down to the next header. But, for the newbies… For the …
Jan 05 2011
Welcome to WANA Wednesday, based off my best-selling book We Are Not Alone—The Writer’s Guide to Social Media. Every Wednesday I dedicate this blog to help improve your social marketing skills. For the past month we have been talking about blogging. Everyone seems to be telling writers they need to blog (um…you do), but few …
Dec 31 2010
It’s New Year’s Eve, and we are standing on the threshold of a shiny new year. It’s almost as good as getting new school supplies. The smell of virgin paper not yet touched by a ballpoint. A new start. No mistakes. Nothing but potential. Okay, so if you are anything like me, your initial …
What is a brand? A platform? Why do we need one? How do we get one? Better still how can we create a brand with the power of driving book sales and still have time left to do THE most important part of our job? Writing more books.
This book demystifies branding and social media and harnesses the same passion and imagination we authors use to write books, then uses that to locate and cultivate a devoted fan base. The methods taught in this book can weather any technological upheaval, and is virtually fad-proof. The new cool social site might change, but your platform will remain.
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