Historically, novelists have endured a mind-numbing failure rate. Social media has, for the first time in writer history, given us a break in the clouds. We now have a way of building a platform and increasing word of mouth by forging relationships, etc, etc. Yeah, you guys hear me preach this every week and I …
Tag: indie
Apr 25 2011
Choosing Our Path–Genre Matters
For the past several weeks we have been exploring the antagonist, and how he/she/it affects so many aspects of your writing. No antagonist, no story. The antagonist is responsible for the event/agenda that turns the protagonist’s life upside down. The story isn’t over until our protag grows up and becomes a hero, because only heroes …
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Apr 20 2011
Beware Milli Vanilli Syndrome
As a social media expert, I can tell you that there are many other schools of thought as to how to employ the vast array of magnificent tools we now have to build a platform. Part of my due diligence is that I actively pay attention to those people who claim to be social media/marketing/branding experts. There …
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Apr 18 2011
Antagonists–The Alpha and the Omega of the Story
Law Abiding Citizen 2009 For the past month or so, we have been discussing the antagonist, and how vital he/she/it is to the story. I’ve run critique groups for seven years. I also have edited literally hundreds of manuscripts, and one thing that most new writers do not accurately understand is the antagonist. I have …
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Apr 15 2011
The Skinny on L.A. & One Big Question–Does Likability Matter?
Made it back from my trip to LA on Monday. Six days away from home, but it was a blast. It was a real treat to get to attend the Romantic Times Booklovers Convention, and I would recommend it for any author, even if you don’t happen to write romance. This conference, first of all, …
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International Association of Professional Writers & Editors
Featured Books
Rise of the Machines—Human Authors in a Digital Age
What is a brand? A platform? Why do we need one? How do we get one? Better still how can we create a brand with the power of driving book sales and still have time left to do THE most important part of our job? Writing more books.
This book demystifies branding and social media and harnesses the same passion and imagination we authors use to write books, then uses that to locate and cultivate a devoted fan base. The methods taught in this book can weather any technological upheaval, and is virtually fad-proof. The new cool social site might change, but your platform will remain.
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