We are wanting them to READ. If we want them to read, the we need to make sure we’re valuing their limited time by offering them an escape…not a migraine. I hate saying this, and honestly never believed I ever would. But if writers would do these three things, you would outpace probably 95% of what is for sale.
Tag: selling more books
Nov 21 2019
Jan 17 2017
We need to have a different kind of self-awareness when we decide to go pro at anything. We can’t afford the mindlessness of mediocrity. We can’t afford day after day of being reactive and permitting life to happen TO us.
Dec 06 2013
Readers expect a good book. They expect proper grammar, punctuation and formatting that doesn’t look like it was performed by a sloth with a severe Valium addiction. These are basic, fundamental expectations…and they no longer impress people all that much.
Sep 23 2013
We can say we’ll remain rational, but we also say we’re going to go to the gym five days a week and only have one cookie. Everyone is human, but artists are particularly human. It’s what makes us good at what we do, yet it’s also what makes us vulnerable to negative energy.
Aug 15 2013
One of the reasons I emphasize understanding the craft of writing is that novel/story structure is mythic. There is actually evidence that narrative structure is hardwired into the human brain. Yes, we can break rules and deviate, but we do this too much? We confuse the reader. It’s like serving them a blue steak. Blue steak could taste great, but our minds won’t let us eat and enjoy something so very wrong.
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What is a brand? A platform? Why do we need one? How do we get one? Better still how can we create a brand with the power of driving book sales and still have time left to do THE most important part of our job? Writing more books.
This book demystifies branding and social media and harnesses the same passion and imagination we authors use to write books, then uses that to locate and cultivate a devoted fan base. The methods taught in this book can weather any technological upheaval, and is virtually fad-proof. The new cool social site might change, but your platform will remain.More info →
- Story Power: Why the Lecture? Why Can’t a Book Just Be a Book? February 17, 2020
- The Synopsis: Why Love Hurts & Pain Can Be Good for Our Writing February 14, 2020
- Barnes & Noble Puts Literary Classics in Blackface for Black History Month February 6, 2020
- Amazon Past Prime: Why Major Retailers & Publishers are Going it Alone February 3, 2020
- Don’t Advertise, PADvertise: Catch Readers With Their Pants Down January 14, 2020
- No Sales or Lackluster Sales: It Isn’t the Reader, It’s the Book…Really January 10, 2020
- FEAR: Why Humans Crave Stories That Scare Them January 6, 2020
- Penguin SOLD: Publishing, Change & Lady Chatterley’s Lover, Oh MY! December 30, 2019
- Voice: What is Writing ‘Voice’ & Why is It Important to Storytelling? December 10, 2019
- Five Holiday Challenges Only Writers Will Understand December 6, 2019
About Kristen Lamb
Kristen Lamb is the author of the definitive guide to social media and branding for authors, Rise of the Machines—Human Authors in a Digital World. She’s also the author of #1 best-selling books We Are Not Alone—The Writer’s Guide to Social Media and Are You There, Blog? It’s Me, Writer. She’s just released her highly acclaimed debut mystery-thriller The Devil’s Dance.
Kristen has written over twelve hundred blogs and her site was recognized by Writer’s Digest Magazine as one of the Top 101 Websites for Writers. Her branding methods are responsible for selling millions of books and used by authors of every level, from emerging writers to mega authors.