Jun 03 2011
Not an actual photo of Jim, rather a hastily Photoshopped rendition of my warped imagination. Today, we will be chatting with James Rollins. Yes, you read correctly–JAMES ROLLINS. As in New York Times Mega-Best-Selling Author *swooning*. Whether you have read Jim’s books….*giggle* I totally just called him JIM *squee!*. Okay, being serious now. Whether you have …
May 25 2011
I have been involved with using social media to build platforms for a few years now, which means I’ve had a unique opportunity to see what works and what doesn’t and what fails horribly. I choose to base my teachings off simple core truths that withstand the test of time. To me, social media is not …
May 24 2011
Welcome to the eighteenth installment of Twitter Tuesday. In the spirit of Twitter, this blog will be short and sweet and to the point. The tips offered here are all based off my best-selling book We Are Not Alone–The Writer’s Guide to Social Media. If our goal is to build an author platform in the …
May 23 2011
From the WONDERFUL movie Finding Nemo Last week we took a break away from talking about the antagonist because I needed you guys to be able to see how fiction looks when broken down to its fundamental parts. All fiction can be boiled down to cause, effect, cause, effect, cause, effect. But, beyond that, …
May 20 2011
I don’t believe anything in life is wasted. And now that I am a blogger? Definitely NOTHING gets wasted. Everything I have ever been through can be a lesson. Years ago, I taught Ju-Jitsu. Hey, I sucked at sports and was a nerd, and martial arts goes with the territory so you can at …
What is a brand? A platform? Why do we need one? How do we get one? Better still how can we create a brand with the power of driving book sales and still have time left to do THE most important part of our job? Writing more books.
This book demystifies branding and social media and harnesses the same passion and imagination we authors use to write books, then uses that to locate and cultivate a devoted fan base. The methods taught in this book can weather any technological upheaval, and is virtually fad-proof. The new cool social site might change, but your platform will remain.
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